Simavi - 1 Week Extra




The campaign '1 week extra'  was launched in The Netherlands to raise awarness and funding for young girls in India that encounter big issues relating to their menstrual hygine in India. It is still a taboo in large parts of India. The project has been shot in Bihar, India.

Client: 1 week extra
Agent: Inzicht Communicatie
Director: Jerry de Mars
Creative Director: Martin de Rooij
DOP: Mike Fugers
Edit: Erik Verhulst @ The Ambassadors
Photographer: Jerry de Mars